Podcast Episode 17: Is it possible to find more time each day? Part 2

Last week, we talked about how doing lots of things, doesn’t necessarily mean your business is benefiting.  In fact, you might be doing your business more harm than good by doing everything yourself and not delegating work to others.

This week, we finish the conversation (We talked so much that we split the episode into two parts!) by talking more about how to delegate effectively.  We even share some of our delegating fails, what we learned, and why we’ll never repeat those mistakes again.

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And finally, we share how we create our ideal day–the ultimate goal of the 5 Days to Time Freedom Course.  What would your ideal day look like?

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Get your ideal day by checking out the course: 5 Days to Time Freedom.

And follow me on Instagram @shesonhertoes for even more insights on the podcast and what’s going on in the business … there might be an occasional bulldog pic too!

Podcast Episode 10: THE Thing Successful People Do

It turns out that what you do every day really does matter.  The most successful individuals on this planet have daily rituals to keep them at the top of their game.  And, overwhelmingly, the most successful and wealthy, read books.  Like, actual books.  Every single day.

She's On Her Toes

Ok, ok.  Some of them listen to books AND podcasts.  But reading the written word directly correlates to higher education and thus higher income.  Studies have shown that reading 7 or more books per year makes you 122% more likely to be a millionaire.  Why is that?

Maybe it’s because reading expands the mind and encourages creativity.  Maybe it’s because so many of us don’t read, that this type of continuous learning gives regular readers a huge advantage in business and in life.

Today, we’ll talk about all that AND share our favorite books and podcasts to help you develop a strong habit of reading.

Listen as we discuss why we all read, why reading is critical to developing a life of learning and curiosity, and our favorite books that had a profound impact on our lives.  We also share what we’re reading and listening to now … and of course some fun, beach reads.

Check out the She’s On Her Toes Podcast on Apple Podcasts and iTunes.  Click here.

As promised, here’s the list of what we’re reading and listening to …

Harry Potter Complete Book Series ($61.14) If you listened to the podcast, you know that these are the books that turned Emily into an avid reader.  And, even though I kind of made fun of her for being obsessed with this series, it makes complete sense that she loves this whimsical, fantastical series because she’s super creative.

Baby-Sitter’s Club Box Set ($29.16) – So … I’m a little older than both Emily and Christina.  I was in college when the first Harry Potter book was published, so I never got into that series.  But … I absolutely loved the Baby-Sitter’s Club when I was in grade school.  I could rip through like five of these books in a day.  This is a series about a group of girls that start their own business baby-sitting … hummm … seems fitting.

The Body Book: The Law of Hunger, the Science of Strength, and Other Ways to Love Your Amazing Body ($5.80) – Christina shared that this book, written by Cameron Diaz, was really important to her after college because it helped her embrace healthy habits like working out and eating healthy, and really respecting her body and a balanced life.  It sounded like a great read, so I just ordered it myself.

Other books that have been important to us in life and work …

Never Lose A Customer Again: Turn Any Sale into Lifelong Loyalty in 100 Days ($17.32) 

How to Make Friends and Influence People ($9.60)

The Compound Effect ($10.71)

All of Malcolm Gladwell’s books … The Tipping Point: How Little Things Can Make A Big Difference ($12.67)Outliers: The Story of Success ($12.29) David and Goliath: Underdogs, Misfits, and the Art of Battling Giants ($10.71) Blink: The Power of Thinking Without Thinking ($8.98)

The Checklist Manifesto ($11.37)

Think And Grow Rich ($7.99)

Think And Grow Rich for Women ($13.60)

The Road Less Stupid ($18.56)

Finding Ultra: Rejecting Middle Age, Becoming One of the World’s Fittest Men, and Discovering Myself ($7.67)

Unprocessed: How to Achieve Vibrant Health and Your Ideal Weight ($15.24)

Fun books we recommend …

Jillian Flynn’s books … Gone Girl ($10.69) Sharp Objects ($8.99)Dark Places ($9.16)

Girls in the Garden ($9.54)

The Girl Before ($10.04)

Big Little Lies ($13.71)

What Alice Forgot ($9.80)

Podcasts we love to listen to …

Goal Digger Podcast

Side Hustle School

MFCEO Project

TED Radio Hour

How I Built This

Mind Body Green

Rich Roll Podcast


Up and Vanished

Whew!  That should keep you busy reading and listening for a while.  We’d love to hear if any of these books or podcasts helped you find clarity in your business or in life … or just helped you chill out on the beach!  Let us know by leaving a comment below.

Ordering books from Amazon is super easy, but click here to get everything for your Kindle or Kindle App for your iPad.  You can also get audio books and magazines.

Or try Audible to listen to your books in the car, in the gym, or wherever you are.  They currently have a promotion to get 2 books free when you try it out.  Click here.

Podcast: Episode 5, Do You Root for Others to Fail?

The concept of one’s own success resulting due to the failure of others is very real. In a time when there have never been more opportunities for women, and small business owners, people in general, why do we continue to have a scarcity mindset? Why is living with abundance so hard?

In Episode 5, we talk about living with abundance and why that can be challenging in our ultra-competitive world.

Living with abundance means that opportunities are unlimited. If someone gets more, that doesn’t necessarily mean someone else gets less. When you live with an abundance mentality, you have a strong personal worth. You feel secure. You are open to all possibilities. You’re creative and fulfilled. Sounds awesome, right?

So, why is it easier for us to root for others to fail, rather than champion their success? Have we really reached a point where our world is so cut-throat that we only recognize our own success when others fail?

Listen to the She’s On Her Toes Podcast on iTunes and Apple Podcasts here.

She's On Her Toes


4 Reasons Why Your Fitness Studio Should Make More Money

One of my bucket list items is to write a book and I’ve actually started doing just that.  I’m writing about how to run a successful boutique fitness studio and of course, I’m drawing heavily from stories from my own experience owning Pure Barre Winston-Salem and Pure Barre Clemmons.

Since writing my book, I’ve come to the conclusion that owning a boutique fitness studio comes with some special business considerations.  Just about every boutique fitness studio owner has encountered the following 5 problems:

  1. The perception that making money is “bad” in boutique fitness since making money is often associated with greed, miserly-ness and unjust corporate power—the opposite of the environment we’re trying to create for our clients to enjoy when they come to take class or workout.
  2. Lack of business experience or expertise. Many boutique fitness owners have no formal business training.  They love the classes they teach and the studio environment.  They are great teachers, but don’t know how to run a business.
  3. Lack of leadership experience. Many owners don’t know how to motivate employees or teach them how to sell.
  4. Most employees are part-time, dis-engaged and lack business savvy. Many boutique fitness employees float from job-to-job and often don’t stay at the studio long-term.
  5. Since teaching and taking class literally requires the owner to work to exhaustion, finding time to work on the business is difficult or limited.

It’s the first problem that I’d like to delve into with this post.  There is a perception that making money is “bad” in boutique fitness since making money is often associated with greed, miserly-ness and unjust corporate power—the opposite of the environment we’re trying to create for our clients to enjoy when they come to take class or workout.

The goal of every business, even in fitness, has to be to make money.  If you’re not making money, you’re going to be forced to close your doors pretty quick.  Unfortunately, your landlord, utility companies and employees need to be paid.  You need to be paid too!

But is it bad to want to make money?  Is it greedy to want to make more money?  Is there such a thing as making too much money?  No!  And here’s why…

No Money, No Growth:  Growing your business requires money and the ability to qualify for credit.  If you don’t have any cash reserves, you won’t be able to expand your service offerings, buy new equipment or hire more employees.  If you don’t have a solid business plan that shows a profit, you won’t be able to get credit from a bank to make bigger investments, like adding another location.

This Thing Called Inflation:  Ever notice how everything gets more expensive each year?  That’s called inflation and it effects everyone including your business.  If you can increase your business earnings you can help mitigate the hidden costs of inflation.

If You Don’t Make Money, Your Competitors Will:  Competition in fitness is fierce.  The industry is by definition, competitive.  If your clients don’t pay you for classes or access to workout in your studio, they’ll pay your competitors.  Those who are health conscious will stay focused on health and working out.  If they don’t pay your studio, they’ll just find somewhere else to spend their fitness dollar.

Money Can Do Good:  At my studios, a huge part of our business is helping our clients discover how strong they really are.  This involves encouraging them to work hard in classes, but it also means teaching them to get away from saying things like “I can’t” or “That’s too hard.”  No, it’s not!  You just have to try.  Or come up with a plan to get there.  Helping someone reach their fitness goals is extremely rewarding.  And it’s no small task.  Maybe it’s time to change the way you perceive making money and think of all the good things you can do with it including, helping your clients and   providing jobs in the community.  Both of these things are pretty admirable.

So, no, it’s not bad to make money at your studio.  Making money doesn’t run counter to the atmosphere you’re trying to create for your clients when they chose you to work out.  In fact, making money can help you do some amazing things in your community beyond helping clients and creating jobs.

Beyond ensuring I have enough to live on, feed the dogs and retire comfortably, I have 2 really big money goals that I’d like to use my businesses to help me reach.  I’d like to donate to create a scholarship for a student-athlete interested in majoring in business at Wake Forest.  That will take $100,000.  And I’d also like to reduce all food insecure children in Winston-Salem to 0 (zero).  I currently support the Forsyth County Backpack Program to help make this happen.  I have no idea how much this will cost, but I’m sure there are a lot of zero’s.  I’m going to have to work hard with other individuals and businesses in Winston-Salem to make this reality.  I think it’ll happen.  Why?  Because “I can” and “It’s not too hard.”  I just have to keep working at it and make more money to make it happen!

I’ve been working on some things with my studios that are taking longer than I thought.  Nothing is happening fast enough for me.  Next week, I’ll talk about staying positive, even when things don’t seem to be going your way.

Until then, stay on your toes!